The BlueStone IPO, Swiggy DeskEats and more…
In this week’s wrapup, we discuss how micro dramas are blowing up, why India doesn’t spend enough on education, the JSW Cement IPO, and Swiggy’s DeskEats launch.
And in this week’s Markets edition, we dive into another IPO hitting Dalal Street next week — BlueStone Jewellery. They’re betting big on scaling their so-called digital-first approach and taking on the heavyweights of the jewellery game. Curious how they plan to sparkle against the big players? Click here to read the full story.
With that out of the way, let’s recap what we wrote this week.
Will India binge on micro dramas?
Short-form drama is exploding in places like China and the US. Now, Indian creators and platforms are asking: can India catch that wave? With attention spans shrinking and demand for quick entertainment soaring, micro dramas might be the next big thing.
But will the format survive under local tastes, monetisation challenges, and creative constraints? Discover whether we’re ready for a binge—or a flop in our Monday newsletter here.
Why does India spend less on education?
5 years ago the 2020 National Education Policy was introduced, but India still hasn’t hit its target of spending 6% of GDP on education. Currently, the numbers hover between 4–4.6%—higher than some peers but not enough for such a young, ambitious nation.
Wondering why the numbers aren’t moving and what that means for the future workforce? Read our Tuesday newsletter to find out.
The JSW Cement IPO. Can going green cement the gains?
Cement may not sound exciting, but it’s literally the foundation of India’s growth story. And Sajjan Jindal’s JSW Cement wants a bigger slice of it.
From skyscrapers to highways, the company’s betting big on “green cement” to stand out in a tough, capital-heavy industry dominated by giants.
And now, it’s hitting the public markets with a ₹3,600 crore IPO to fund expansion and cut debt.
But can JSW Cement turn ambition into returns? Check out Wednesday’s newsletter where we broke it down.
Can office lunches help fix Swiggy's finances?
Swiggy’s latest quarterly results were a mixed bag. Revenues jumped 54% but losses nearly doubled. And just as analysts were chewing on the numbers, the company quietly plated up something new: DeskEats.
It’s a food delivery model built for the office crowd. And the idea is to turn desk-time into snack-time while making deliveries cheaper and denser for Swiggy.
But can this desk-friendly experiment really boost margins, or will it get swallowed by competition and workplace habits? We tried to answer that in Thursday’s newsletter.
Are Indians buying more Bitcoin?
An attention-grabbing estimate claims that India holds the world’s second-largest Bitcoin stash — almost a million coins — worth around $120 billion.
But is that real?
With no confirmed blockchain data, the buzz might be more hype than fact. Still, the trend is clear: India now ranks #1 in the Global Crypto Adoption Index.
Does that mean cryptocurrencies are going mainstream in India? Find out what’s real and what’s just noise in our Friday newsletter.
Finshots Weekly Quiz 🧠
Here’s your chance to win some exclusive Finshots merch. All you have to do is click on 👉🏽this link, answer all the questions correctly by 12 noon on August 15th (Friday) and tune in to our Sunday newsletter aka Sunny Side Up next week to check if you got lucky.
That’s it from us this week. Have a great weekend!
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